QR code for business, with sizes and places

Lesson 4 of 6 · all lessons

How a QR code for business works

A QR code is a square pattern that holds a link. A phone camera reads it and offers to open the link, so nobody types an address.

There are two kinds. A static code keeps the link inside the pattern and never expires. A dynamic code points at a service that forwards people to your link, so it depends on that service staying on.

Dynamic code from a QR service

Every scan passes through the service's server
It can stop working when the service or your plan ends
You change the target inside that service

Static code to a page you control

The link sits inside the code itself
It never expires
You change the page, and the print stays the same

Every More.You page has its own QR code that opens the page directly. You style and download it on every plan. For any other link, such as a PDF menu, the free QR code generator makes a static code as a PNG or SVG file.

Places that earn scans

A code works where people stand or sit still for a few seconds. Match what the code opens to what people want at that spot.

Place	Who scans it	What it should open
Shop window	People passing after you close	Your hours and a way to order
Counter by the till	Customers waiting to pay	Next week's offer or a booking
Café table	Guests waiting for food	The menu, prices and the next event
Receipt or paper bag	Customers on the way home	Your review link or the next booking
Product box or label	Buyers opening it at home	Care tips and the product page to buy again
Salon mirror	Clients in the chair	The next free appointment
Flyer at a market	Neighbours and passers-by	Dates, directions and opening hours

Guests who scan a table code want the menu first. Give them the menu, then the next thing a guest may want, all on one page.

Corner Café

Breakfast and lunch on Station Road.

LinkToday's menu and prices
Opening hoursEvery day 8:00 to 16:00. Open now.
FAQDo you have vegan options? Can I bring my dog?
EventJazz breakfast, last Sunday of the month
BookingBook a table for six or more
LinkLiked it? Leave us a Google review

Corner Café, the page behind the table code

Keep the menu itself on a page you can edit, and link it from the top block. When prices change, you change the menu page and the table cards stay as they are.

Size, contrast and print tests

A scan opens your page like any other visit, so scans count in your page analytics. Place a new code, then compare page views in the week after with the week before.

A custom domain, on Pro, serves the page at your own address, such as cornercafe.com, so that address goes under the code. Pro is $5/month billed annually ($7 month to month) and also removes the More.You branding.

Check before you print the full run

A dark code on a light background
A blank margin on all four sides of the code
An SVG file for print and a PNG file for screens
A short link, so the squares are bigger and scan faster
Bigger codes for places where people stand further away
One test print, scanned with two different phones
A test on mobile data, away from the shop Wi-Fi
The page address printed under the code for people who type

Words to print beside the code

A bare square gives nobody a reason to lift a phone. Six to eight words that name the reward are enough.

Lines for signs, tables and packaging

Window after closing
Closed now? Scan for our hours and to order for tomorrow.
Café table
Scan for today's menu and prices.
Counter
Scan to book your next visit before you go.
Product label
Scan for care tips and to order again.
Receipt
Thank you. Scan to tell others about us on Google.
Market flyer
Scan for our next market dates and directions.

QR code mistakes in shops

MistakeA code from a service that can switch it off

FixPrint a static code that points at a page you control.

MistakeA small code on a big window

FixStand where customers stand and test from there before you print.

MistakeA light code on a dark photo

FixUse a dark code on a plain light background.

MistakeA full print run before any test

FixPrint one copy and scan it with two phones first.

Your task this week

1
Download your page's QR code, or make one in the free generator for another link.
2
Print one test copy at the real size and scan it with two phones on mobile data.
3
Place codes on your counter and in your window, each with a line from the list.

You are done when two different phones open your page from both codes, and your page views show the first scans.

Next lessonFree digital business card that stays up to date

Questions

How do I make a QR code for my business?

Paste your link into a QR code generator and download the code. A More.You page has its own QR code that you style and download from the page. For other links, the free QR code generator makes a static code as a PNG or SVG file.

How do QR codes work?

The pattern holds a link or short text. A phone camera reads the pattern and offers to open the link. A static code holds the link itself, so it keeps working without any service in between.

How much does a QR code cost for your business?

A static code can cost nothing. The free QR code generator has no account, no watermark and no limit. Some services charge a monthly fee for dynamic codes, and those codes can stop when the plan ends.

Do QR codes expire?

Static codes do not expire, because the link sits inside the pattern. Dynamic codes depend on the service that forwards the scan. Point a static code at your page, and change the page instead of the print.

Do QR code scans show in my analytics?

Yes. A scan opens your page like any other visit, so it counts in your page analytics. The Free plan keeps 30 days of history, which is enough to compare the weeks before and after a new code.

Sources

Sources checked on 11 November 2026.

QR code for business use, from the window to the receipt